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Press Releases as Marketing Tools

Press releases were originally designed as a communication tool between company PR staff or public relations firms and the media. But now that online news sites such as Yahoo News and Google News contain such an abundance of press release content and RSS makes it easy to syndicate news, press releases can be effectively used as a direct to consumer…


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Press Releases as Marketing Tools


Put Your Press Release on the Web

May 1, 2006 6 min read Opinions expressed by Entrepreneur contributors are their own. Got news? News releases have forever been recognized as an effective way for a business to get the word out about business developments, product offerings and events. A well-timed and effectively distributed release has the ability to reach an entire business’s audience on a local, regional,…


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Put Your Press Release on the Web


How to Write a Press Release in 2020 (+7 Press Release Format Examples)

It’s no secret that we are more surrounded by news than ever before and that public relations[1] materials are more important than ever. It’s nearly impossible to check your email or scroll through your Facebook feed without being bombarded by the latest articles, covering everything from politics to lifestyle to Elon Musk’s latest innovation[2]. And while folks have long claimed…


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How to Write a Press Release in 2020 (+7 Press Release Format Examples)


Blockmason’s Erik MacKinnon Promoted to Chief Marketing Officer

GEORGE TOWN, CAYMAN ISLANDS, July 26, 2018 /24-7PressRelease/ — Blockmason[1], a leading developer of base-layer blockchain technology, today announced the promotion of Erik MacKinnon to Chief Marketing Officer. “On behalf of our leadership team, we are excited that Erik has accepted the role of Chief Marketing Officer,” said Michael Chin, Chief Executive Officer of Blockmason. “Given his past management experience,…


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Blockmason’s Erik MacKinnon Promoted to Chief Marketing Officer

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